Adobe Target Training Course

(4.8)
5421 learners

Become proficient with online marketing and web analytics products by taking the Adobe Target Certification course.

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Adobe Target Training Course

Course Features

100% Money back guarantee
Two Real-time Use cases

Real-time Use cases

24/7 Lifetime Support

24/7 Lifetime Support

Certification Assistance

Certification Based Curriculum

Flexible Schedule

Flexible Schedules

One-on-onedoubtclearing

One-on-one doubt clearing

Careerpathguidance

Career path guidance

Adobe Target Course Overview

Adobe Target training by freelance experts is a 15 hours role-based course offered in live virtual public instructor-led and self-paced (on-demand) learning modes. The Adobe Target course path includes hands-on lab exercises and use-cases providing the right combination of live instruction and guidance by the expert freelance trainer and covers the concepts required to clear the Adobe Target Business Practitioner Exam. By the end of this course, you'll have insight into the customer journey on the various websites and how to maximize online sales.

Adobe Target Training
demo play

Course Coverage

Prepare for a career in Adobe Target

Learn & practice Adobe Target Concepts

Demonstrate your proficiency in use cases & Lab Assignments
Learn & practice Adobe Target Concepts

Course Completion Certificate

Earn an employer-recognized Course Completion certificate by Mindmajix.

Resume & LinkedIn Profile

Build your portfolio with personalized suggestions.

Mock Interview

Experience real-time interviews with Mindmajix SMEs

Qualify for in-demand job titles

Test and Optimization Analyst

Career support

Plan your career move with Mindmajix's job search.

Work Support

Get assistance in completing project tasks once you are employed.
Learn & practice Adobe Target Concepts

Adobe Target Course Content

The expert freelancer designs the Adobe Target course topics to train learners on improving CX on websites, mobile sites, and mobile apps through testing and targeting using Adobe target products.
Topic-wise Content Distribution

Introduction to Test & Target

Overview of other Optimization tools
Monetate 
optimizely
Where does T&T fit in the web analytics life cycle
Understanding Adobe contract
server calls and different roles

Terminology, Test & Target basics

Mboxes 
offers
experiences and their reflection in campaigns
conversion reports
Mbox deployment: 
Mbox.js
single Mbox 
creation and naming

Creating basic campaigns and filters

Where Test & Target fits in the Web analytics life cycle
In depth understanding of the conversion optimization. Revision of conversion funnel and fallout reports
Understanding the campaign life cycle: from design to decisions
How to create offers – html, text offer, image offer, redirect
Visual experience composer, Form based experience composer
How to create campaign – create, preview, simulate, approving of campaigns
Understanding the usage of Host management

Other different types of campaigns

Display only
landing page
monitoring campaigns
Auto - allocate tests
Flash and display ad campaigns

Segments

Understanding the types of segments
criteria for segmentation using segment filters and reusable segments

Parameters

Understanding and using the parameter types
URL parameters
referring URL parameters
Geo parameters
Mbox (page) parameters 
Profile parameters

Targeting

Understanding source vs behavioural targeting
Create audiences
Working with different levels of targeting: 
Mbox level
experience level
campaign level
success metric level
conversion level
Mobile targeting

Reports & results analysis

Understanding the terms around confidence: 
confidence level and confidence interval
Evaluating different sets of data (using filters and segments) and pushing a winner
Downloading
scheduling

Using success metrics

Different ways of interpreting the reports on success metrics
Implementation and different options

Multi variate campaigns

Defining and understanding MVT 
experience targeting
Life cycle of MVT: 
detailed steps

Ad testing

Understanding Ad testing concepts
Tracking Ad impressions
Optimizing Ad content 
Tracking Ad clicks
Optimizing landing page destinations

Real time case studies and next steps

Consulting presentations across each vertical
Retail
Health care
Lead generation
Education
Service
How to prioritize campaigns
Integration with SC, Scene7
Best consulting practices for optimization
Landing page optimization
Real estate optimization
Content and experience optimization

free

Add-ons

Most of the Adobe Target Jobs in the industry expect the following add-on skills. Hence, we offer these skills-set as FREE Courses (Basics) to ease your learning process and help you stay ahead of the competition.

Agile & Scrum

Hands-on Adobe Target Projects / Use Cases

Our Adobe Target Training course aims to deliver quality training that covers solid fundamental knowledge on core concepts with a practical approach. Such exposure to the current industry use-cases and scenarios will help learners scale up their skills and perform real-time projects with the best practices.

  1. Use Case 1: Improve Retail website's CX

  2. Use Case 2: Create and Execute Personalization to Customers

  3. Use Case 3: Reduce Bounce Rates through Recommendations

logoTraining Options

Choose your own comfortable learning experience.

Best Value

On-Demand Training

15 hrs of Self-Paced Videos

  • 15 hours of Adobe Target Training videos
  • Curated and delivered by industry experts
  • 100% practical-oriented classes
  • Includes resources/materials
  • Latest version curriculum with covered
  • Get one year access to the LMS
  • Learn technology at your own pace
  • 24x7 learner assistance
  • Certification guidance provided
  • Post sales support by our community

$ 160

$ 200

Get Full Access

Preferred

Live Online (Instructor-Led)

15 hrs of Remote Classes in Zoom/Google meet

2025 Batches

Start - End

Local Time

Weekend

Oct 18 - Nov 02

07:00 PM

Weekdays

Oct 21 - Nov 05

07:00 PM

Weekend

Oct 25 - Nov 09

09:00 AM

Weekdays

Oct 28 - Nov 12

09:00 AM

Customize your schedule here

+ Includes Self-Paced
  • Live demonstration of the industry-ready skills.
  • Virtual instructor-led training (VILT) classes.
  • Real-time projects and certification guidance.

$ 350

$ 437

For Corporates

Empower your team with new skills to Enhance their performance and productivity.

Corporate Training

  • Customized course curriculum as per your team's specific needs
  • Training delivery through self-Paced videos, live Instructor-led training through online, on-premise at Mindmajix or your office facility
  • Resources such as slides, demos, exercises, and answer keys included
  • Complete guidance on obtaining certification
  • Complete practical demonstration and discussions on industry use cases
Learn MoreContact us

Served 130+ Corporates

Corporate Clients

Adobe Target Certification

Passing Adobe Target Quizzes & Assessment exams is mandatory to attain the Adobe Target Course Completion certificate

  • An Industry-recognized certificate by Mindmajix.
  • Shareable certificate - add to your LinkedIn profile

Adobe Target Business Practitioner Exam 9A0-398 Details

Adobe Target Business Practitioner Exam 9A0-398 evaluates your skills in planning and configuring, executing and managing, analyzing and reporting, and troubleshooting customer experiences.

Number of questions: 65
Duration: 80 minutes

Visit official Adobe’s credential management system login page to Register for the exam. For more guidelines check here.

MindMajix certificate
Zoom

Adobe Target Instructor

Learn from the certified and real time working professionals.

instructor

Training by

Sanjay , having 10+ yrs of experience

Specialized in:Adobe Target, Adobe Analytics

Having 10+ years of experience working closely with industry, Sanjay is one of the best-certified trainers of MindMajix. He has bagged Adobe Analytics, Target and can deliver the best technology to our trainees.

User Testimonials
Everyone from start-ups to large enterprises prefer Mindmajix
Rodrigo Reinheimer

I have taken Adobe Target training from Mindmajix, and it was adequate. Live projects taught by the trainers have made me aware of the applications of Adobe Target. After the completion of training, they have provided the materials required for job preparation.

Rodrigo Reinheimer

Greater Los Angeles

Rating: 5

  • Rodrigo
  • Suvendu
  • Satish
  • Abhiudaya
  • Vishwas
  • Baswaraj
  • AJ
  • Jenn
  • GopalRathinam

logoOn-Job Support Service

Online Work Support for your on-job roles.

jobservice
@Learner@SME

Our work-support plans provide precise options as per your project tasks. Whether you are a newbie or an experienced professional seeking assistance in completing project tasks, we are here with the following plans to meet your custom needs:

  • Pay Per Hour
  • Pay Per Week
  • Monthly
Learn MoreContact us

Adobe Target Training FAQs

Course Objectives

Upon completion of the Adobe Target training, you will be able to:

  • Understand what is ad hoc analysis and its uses
  • Explore ad hoc analysis interface and run reports.
  • Customize the ad hoc analysis and analyze the participant’s site.
  • Develop and operate custom segments.
  • Work with new reports for Power-Path analysis.
  • Simplify the search optimization method
  • Amplify the average order value

Why should you learn Adobe Target to grow your career?

  • Many global organizations have incorporated Adobe Target in their deployments.
  • There are numerous opportunities available for skilled Adobe Target professionals in the current IT market.
  • The market demand for these skilled professionals is increasing rapidly and they are being offered with high CTC in the industry.
  • On average, an Adobe Target professional is earning 125,465 USD per annum.

Who should learn Adobe Target?

The below job roles are benefited with our training:

  • Project Managers
  • Content Editors
  • Professionals working in the Creative industry
  • Marketing Associates

What are the prerequisites for the Adobe Target course?

There are no specific prerequisites to take up this course.

What will you learn in this Adobe Target training?

After completing this training, the learners will excel in the following areas:

  • Concepts of Designing
  • Designing Landing Pages
  • Digital Campaign Management
  • Optimizing Designs
  • Working with new Power-path analysis and reports
  • Simplifying the Search Optimization Methodologies
Teams across the globe run on MindMajix
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Learners, Careers Upskilled
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    Courses, Largest LMS
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    Corporates, Global Clients
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